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The process of developing, planning, and administering drip email campaigns is referred to as Drip management. It entails automating the distribution of a series of targeted and personalized emails to specified groups of people at specific times using drip management software or a provider. Drip managementaims to nurture leads and direct them through the sales process by offering pertinent and beneficial information at each stage.Drip management typically includes the following steps:Segmentation: Dividing your email list into specif... more

Drip marketing is a strategy in which businesses send targeted and personalized messages to customers at specific intervals over a period of time. It is often used to nurture leads and guide them through the sales funnel, as well as to retain existing customers. Drip campaigns can be automated, which saves time and resources for businesses, and they can be personalized based on customer behavior and preferences, which can increase engagement and conversions. Drip marketing is often more cost-effective than traditional marketing metho... more